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10 Law for Succesful Social Media Marketing

Do you want to try the efficacy of doing marketing in social media? Or you've done but the results are not satisfactory? What factors should be taken to ensure your social media marketing activity are successful? Here are 10 law on Social Media marketing from Susan Gunelius, an expert marketing business, branding, and having experience in social media companies - multinational companies.

1. Law of Listening
To achieve success in social media requires more listening and less talking. Read the content from your target audience and join discussions to learn important things for them. Thus you can create content and trigger conversations are beneficial for them.

2. Law of Focus
It is better to focus on one area of ​​business, rather than pursue various fields of business (a jack of-all trades). Focus and directed marketing strategies at social media and content to build strong brands have a better chance to succeed than a broad strategy, because it is not clear what solutions and competence has to offer.

3. The Law of Quality
Quantity beat quality. Better to have 1,000 of the target audience who faithfully read, share and talk about your content than 10,000 audience who just got in touch with you once and then disappeared.

4. Law of Patience
"There is no shortcut to success". Yes, there are no shortcuts to success in cyberspace. It is require patience and commitment you give something useful for your audience.

5. Law of Viral
If you publish something wonderful, unique, and quality content to your followers or audience, they will disseminate it to their colleagues on Twitter, Facebook, Linkedin, or write it on their blog.
The subsequent impacts, your content will be a new entry point in the Google search engine. Through this search engine your message will be widespread, thousands or millions of people will be accessing your content.

6. Law of "Influencers"
Take time to look for online influencers. They are a quality audience who may be interested in your product or service. Maintain good relations with them. If you received a positive response from the influencers, the influencers will recommend your products and your services to their followers.

7. Law of Benefits
If you spend your time on the social web just to promote your product or service, then the audience will leave you. You have to give something useful in conversations in social media. A little talk and more to create stunning content and build relationships with the influencers. In time, they will become brand ambassadors who do word-of-mouth marketing.

8. Law of Recognition
Do not ignore people who have take the time to access your content. Whoever they are, they want to be appreciated. Because it is very important to keep good relations with them.

9. Law of Accessibility
Do not publish content, but then just disappeared. You should always be present for the audience. That means you have to consistent to create content and active in the conversation. Online followers quickly changed his mind and they will not hesitate to kick you from their friends list if not actively communicating.

10. Law of Reciprocity
If your content want to talked and distributed on cyberspace, then you also do not be stingy to doing the same thing like them. So, allocate your time in the virtual world to write and share other people's content.

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1 comments:

Dwiyanto said...

Nice info, ... absolute

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